Adobe Express Trends
The Adobe Express team was facing two challenges. First, designers and contributors lacked design inspiration, and the templates being created often felt outdated. Second, the templates that were on-trend were not being displayed prominently.
To address these issues, the team introduced a feature called 'Best of Express,' which showcases curators' picks based on trending moments. Take a look at how the designers and contributors incorporated mood boards into remix-able templates for users.
This was one project I was proud of during my role as the Global Design Curator at Adobe Express.
Trend Research, Presentation Design
What you're seeing here are the dedicated trend collections of templates created by designers who used the trend deck to create. The collections were able to highlight more modern and trend forward design, increasing templates remixing by 7%.
